We are looking to hire a talented Content Marketing Manager on a contract-to-hire basis to develop and execute engaging content strategies that drive user acquisition and engagement for our platform. We are a growing fintech platform / financial services company focused on empowering individuals to secure their financial futures through our innovative 401k retirement savings platform.
This role is 100% remote and will start as a part-time contract position, but will convert to full-time permanent role after we receive new funding in September / October timeframe.
To be considered, you must have a strong background in fintech / financial services content marketing.
Job Duties:
- Develop and implement comprehensive content marketing strategies aligned with our business goals and target audience.
- Create high-quality content across various formats, including blog posts, articles, whitepapers, infographics, videos, and social media updates, tailored to the financial services and retirement planning space.
- Manage the content calendar and ensure timely delivery of content across all channels.
- Conduct keyword research and SEO optimization to maximize content discoverability and organic traffic.
- Collaborate with cross-functional teams, including marketing, product, and sales, to ensure content consistency and alignment.
- Measure and analyze content performance, providing regular reports and recommendations for optimization.
- Stay up-to-date on industry trends and best practices in content marketing and financial services.
- Manage and maintain relationships with external content creators and agencies, as needed.
- Ensure all content adheres to regulatory guidelines and brand standards.
Ideal Background:
- Proven experience as a Content Marketing Manager within the financial services industry.
- Deep understanding of 401k retirement savings and content geared towards SMB and financial advisors.
- Excellent writing, editing, and proofreading skills with a keen eye for detail.
- Strong knowledge of SEO principles and content optimization techniques.
- Experience with content management systems (CMS) and marketing automation tools, ideally Hubspot.
- Ability to analyze data and derive actionable insights.
- Bachelor's degree in Marketing, Communications, Finance, or a related field.
Why Us:
- Be part of a dynamic and growing company that's making a real difference in people's lives.
- Opportunity to work on a cutting-edge retirement savings platform.
- Collaborative and supportive work environment.
- Gain valuable experience in the fintech and retirement planning sectors.
- Competitive contract rate.